The City of Stirling required a Proof of Concept Council specific mobile application that allowed residents to have immediate access to news and events, as well as personalising information on their specific interests. All of this needed to be accessible on a mobile application that is an easy to use across a range of devices.
When it comes to business, it is integral to be where your audience are, and meet their needs with ease and accessibility. This is where mobile applications come in - in today’s digital world, mobile application development is the key to numerous business solutions.
To solve The City of Stirling’s problem, we created a Proof of Concept 'My Stirling Mobile Application'. Our web development team used Xamarin Forms for quick deployment to both Android and IOS devices.
A key focus for the City of Stirling was ensuring the events and news provided to the users were relevant to their interests. To ensure this requirement was met, we implemented the AppPortal Personalisation engine, which permits users to register "likes" against topics or events. This information is then used to serve up the most relevant items when the user returns to the application.
The solution was delivered on time and to the scope of works authorised, it provided CoS residents with a quick and easy way to find out when their bin days were, view upcoming events that interest them and receive general news about their council and the local activities.
This application has yet to be released to the public, but in trials conducted to date, it has demonstrated an increase in satisfaction of the council residents, giving them the ability to more easily communicate and interact with their council representatives.
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